Source: Vintage Recipes from Amy Vanderbilt's Complete Cookbook (c. 1961)
1 (5 oz) jar Cheddar cheese spread
1 cp sifted all purpose flour
4 tbsp butter
1 - Have all ingredients at room temperature for at least 30 minutes
2 - Blend all together smoothly.
3 - Form into roll.
4 - Wrap roll in waxed paper.
5 - Refrigerate 1 hour or longer.
6 - To serve, start oven at moderate (350 degrees F.).
7 - Slice roll onto lightly floured baking sheet.
8 - Bake slices 20 minutes, or until puffed and browning
9 - Serve hot.
Makes 24 or more servings.
Actually you can refrigerate for a week or more or freeze it.
A good thing to have on hand during heavy entertaining season.